What to do as SEO executive & web developer?

An SEO executive is a professional who specializes in optimizing websites and their content to improve the visibility of a website in search engine results pages (SERPs). This can include tasks such as researching keywords, optimizing meta tags and content, and building backlinks to the website.

A web developer is a professional who specializes in the development of web applications and websites. They are responsible for creating and maintaining websites and web applications, using languages such as HTML, CSS, JavaScript and frameworks like React, Angular, and Vue.js among others. They may also be responsible for ensuring that websites are optimized for speed, accessibility and search engines.

An SEO executive & web developer may have some common responsibilities such as:

  • Optimizing website architecture and internal linking structure to improve search engine visibility
  • Creating and managing XML sitemaps and robots.txt files
  • Monitor and analyze website traffic and search engine rankings
  • Identifying and fixing technical SEO issues such as broken links, duplicate content, and crawl errors
  • Ensuring that the website is mobile-friendly and responsive
  • Optimizing website load times and performance

While both have different primary focus, the web developer should be familiar with SEO best practices to ensure that the website they build is optimized for search engines.